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Category: Newsletter

Build and Grow Awareness of Your Business to Help Boost Sales

June 22, 2016NewsletterBen Erling

With all the interest in content marketing, mobile dominance, and social media, the words “branding” and “awareness” have been put on the back burner. Experts say it’s time to bring them back. Here are some common branding guidelines for businesses to follow: 1) Stand out. • Your brand is your identity; come up with a short phrase…

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What Do Google’s Mobile Changes Mean for Your Website?

May 19, 2016NewsletterBen Erling

Google continues its quest to make the web more mobile-friendly, by improving the rankings that mobile-friendly websites receive in search results. These changes are prompted by a rise in consumer use of smartphones/tablets to search the Internet: up from 36% to 61% in the past two years. The following will help small businesses improve their…

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