Keys to Business Growth

Generating new business and building your customer base takes effective planning, strategy & creativity, and is important to your success. Check out these proven ideas on how to help your business prosper: 1. Know your customers Identify your target market and engage with your customer base: Ask customers for feedback through surveys, reviews, direct communication…

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The Importance of Consistent Touchpoints

A touchpoint is any interaction consumers have with your business¹. This can occur at any phase in the customer journey:  realization, awareness, evaluation, purchase². Following is insight into the interactions it takes to turn a prospect into a customer: 1. Leverage Multiple Touchpoints Several touchpoints are required to convert a customer or create brand awareness:…

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